Join Team FTP — Ambassador Programme
Join Team FTP
We back athletes who train hard and fuel smart. Team FTP is our ambassador programme for runners, cyclists and triathletes who genuinely use FTP Endurance Fuel and want to help grow an independent British endurance brand.
Two ways in
| FTP Ambassador | Team FTP Elite | |
|---|---|---|
| Who it's for | Active club athletes and content creators who love the product | Racing athletes with a public profile — club/team page, website or engaged following |
| Personal discount | 30% off your own orders | 40% off your own orders |
| Commission | 10% on sales through your code | 15% on sales through your code |
| Follower code | 10% off for your audience | 10% off for your audience |
| Free product | Welcome pack on joining | Welcome pack + quarterly fuel box + race-day fuel for A-races |
| Extras | Early access to new flavours | Early access, input on new products, feature on our site and socials |
What we ask from you
All ambassadors:
- Link to us from your online home. Add a link to ftpendurancefuel.com from your personal website, blog, club profile page, or link-in-bio — wherever you live online. This is how people find us, and it's a condition of membership.
- Post about your training and fuelling at least once a month, tagging @ftpendurancefuel.
- Actually use the fuel. We want honest advocates, not billboards.
Team FTP Elite additionally:
- A link to FTP Endurance Fuel on your personal website and your club or team roster/sponsor page where you have one.
- Race in at least 4 events per year and share your results and race-fuelling story with us.
- One longer piece of content per quarter — a race report, fuelling review, or video we can feature.
How it works
- Apply using the form below — tell us about your training, racing and where you show up online.
- We review within 7 days. We keep the team small enough to actually know our athletes.
- Get your kit: your personal discount, your unique code and link, and your welcome pack.
- Add your link to your site or club bio, start sharing, and earn commission on every sale through your code.
FAQ
Do I need a huge following? No. We care more about genuine engagement in your club and community than follower counts.
How do I get paid? Commission is tracked automatically through your unique code and paid monthly.
Can I be upgraded to Elite? Yes — active Ambassadors are reviewed for Elite every season.
Where should my link go? Your personal website, blog, club profile, or link-in-bio. Linking to our homepage or a guide like our carbs-per-hour guide both count.
Apply below
Applications are open year-round. We'd love to hear from you.
Join the FTP Endurance Fuel community
Join Team FTP, the ambassador programme from FTP Endurance Fuel — an independent British endurance nutrition brand supporting runners, cyclists and triathletes who train hard, fuel smart and genuinely use our products. Ambassadors receive a personalised discount code offering 10% off to their audience, earn 10% commission on every referred sale and receive a welcome product pack. Active ambassadors may also be considered for Team FTP Elite, which offers 15% commission, quarterly fuel boxes, race-day support for key events, early product access and opportunities to feature across our website and social channels. We are looking for credible athletes, club members and content creators with genuine engagement rather than simply large follower numbers. In return, we ask ambassadors to use FTP products authentically, share training or fuelling content at least once per month, tag @ftpendurancefuel and link to our website from their profile, club page, website or link-in-bio.
Partnership opportunities
- Affiliate marketing
- Gifting
- Discount codes
- Campaigns
- Content creation
- Additional opportunities
