FTP Ambassadors — Join Team FTP
Join Team FTP
We back athletes who train hard and fuel smart. Team FTP is our ambassador programme for runners, cyclists and triathletes who genuinely use FTP Endurance Fuel and want to help grow an independent British endurance brand.
Who can apply
Team FTP is for athletes who already fuel with FTP. There are two conditions to join, and we check both before approving anyone:
- At least one previous order with us. Apply with the same email you ordered with so we can match your account. A Starter Stack counts.
- Promotional permission for your posts. By joining, you give FTP Endurance Fuel permission to reshare and use any post you make featuring FTP — on our website, socials and emails, and in paid ads. We always credit you.
Applications that don't meet both conditions are declined.
Two ways in
| FTP Ambassador | Team FTP Elite | |
| Who it's for | Active club athletes and content creators who love the product | Racing athletes with a public profile — club/team page, website or engaged following. Invite-only. |
| Commission | 10% on sales through your code | 15% on sales through your code |
| Follower code | 10% off for your audience | 10% off for your audience |
| Free product | Welcome pack on joining | Welcome pack + quarterly fuel box + race-day fuel for A-races |
| Extras | Early access to new flavours | Early access, input on new products, feature on our site and socials |
What we ask from you
All ambassadors:
- Link to us from your online home. Add a link to ftpendurancefuel.com from your personal website, blog, club profile page, or link-in-bio — wherever you live online. This is how people find us, and it's a condition of membership.
- Post about your training and fuelling at least once a month, tagging @ftpendurancefuel.
- Actually use the fuel. We want honest advocates, not billboards.
- Let us use your posts. Any post featuring FTP can be reshared on our channels and used on our site, in emails and in paid ads, credited to you. This is a condition of membership.
Team FTP Elite additionally:
- A link to FTP Endurance Fuel on your personal website and your club or team roster/sponsor page where you have one.
- Race in at least 4 events per year and share your results and race-fuelling story with us.
- One longer piece of content per quarter — a race report, fuelling review, or video we can feature.
How it works
- Apply via our application form — tell us about your training, racing and where you show up online.
- We review within 7 days. We check your order history and keep the team small enough to actually know our athletes.
- Get your kit: your unique code and link, and your welcome pack once your link to us is live.
- Start sharing and earn commission on every sale through your code.
FAQ
Do I need a huge following? No. We care more about genuine engagement in your club and community than follower counts.
Why do I need to have ordered first? Because we want ambassadors who already know the fuel works for them. One order is enough to have trained on it properly. If you haven't tried us yet, grab a Starter Stack and apply once it's landed.
What does promotional permission cover? Any post you make featuring FTP — photo, video, story or review — can be reshared on our social channels, shown on our website and in emails, and run as a paid ad. We always credit you.
How do I get paid? Commission is tracked automatically through your unique code and paid monthly.
Can I be upgraded to Elite? Yes — active Ambassadors are reviewed for Elite every season.
Where should my link go? Your personal website, blog, club profile, or link-in-bio. Linking to our homepage or a guide like our carbs-per-hour guide both count.

